Press & News

Business Press Release

March 2026

Cecelie Casanova Promoted to Managing Partner and Launches New Market in Bakersfield

LAS VEGAS, NV — Desert Edge Marketing is proud to announce the promotion of Cecelie Casanova to Managing Partner following her continued leadership and impact within the organization.

Under the mentorship of Owner Mo Albazzaz, Casanova has played an important role in developing talent and contributing to the growth of Desert Edge Marketing. Her promotion marks an exciting milestone as she steps into a leadership role overseeing expanded operations.

As part of this promotion, Casanova has launched a new market and brand in Bakersfield, California. The expansion reflects the company's continued focus on internal growth and leadership development.

"Cecelie has shown tremendous dedication and leadership," said Mo Albazzaz, Owner at Desert Edge Marketing. "We're excited to see her open this new market and continue building strong teams."

This new market represents another step forward in the company's ongoing growth and commitment to promoting leaders from within.

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Press Release

December 2025

Desert Edge Marketing Conference Recap: Leadership Training in Los Angeles and Dallas

LAS VEGAS, NV — This season, Desert Edge Marketing, led by Director of Operations Mo Albazzaz, attended two key leadership conferences designed to elevate business development and professional growth.

The LA Conference offered hands-on leadership discussions and practical training sessions focused on effective team development and management. In Dallas, Mo participated in the Keys to Success Owners Only Conference, connecting with top leaders and discussing long-term strategies for expansion and performance.

"Every conference gives us a clearer vision of what's possible when we focus on progress," said Mo Albazzaz. "We're learning from leaders who are building real results, and it challenges us to raise our own standards."

Both events provided valuable insight, new relationships, and direction for strengthening future growth across the organization. Desert Edge Marketing looks forward to applying these ideas as we continue moving forward.

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